By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
At AB Wizard, our journey began with a shared vision – make a/b testing less tedious, so you can speed up the learnings and impact. With nearly two decades of experience in digital campaign optimization, Ian and Weaver identified a critical gap in the conversion optimization space – the lack of accurate and effective AB testing within organizations.
Weaver Ellard
A Leader in Digital Marketing Innovation
Weaver Ellard, a veteran in the Digital Marketing space, has a rich background that includes steering digital strategies for Fortune 500 companies, start up unicorns, and brand new businesses. His experience has gifted him with unique insights into the evolving needs of organizations seeking impactful digital marketing solutions.
Ian Binek
Crafting Success in Digital Campaigns
Ian Binek, a distinguished digital marketer, brings a wealth of experience with a career spanning nearly a decade. His expertise lies in the intricate art of digital campaign optimization. Through years of navigating the dynamic landscape of online marketing, Ian developed a keen understanding of the challenges faced by businesses in optimizing their digital campaigns.
The problem
Ian and Weaver, recognizing the importance of precision in AB testing, noticed a critical void in the conversion optimization space. Traditional methods often fell short of delivering accurate results, and were long and tedious to track and keep updated, hindering the potential for digital campaign success. Moreover, the lack of visualization tools made it challenging for organizations to act upon the results of their AB tests effectively.
AB Wizard: simplifying the AB testing process
Motivated by the need for a solution, Ian and Weaver conceptualized AB Wizard – a new kind of platform designed to address the shortcomings in AB testing and visualization. With AB Wizard, businesses can seamlessly run, track, and act upon more AB tests with the power of compelling dashboards and visualizations.
At AB Wizard, our mission is clear – to empower digital marketers with a sophisticated and user-friendly platform that revolutionizes AB testing. Through our tool, organizations can not only conduct more AB tests, but they'll be more accurate and actionable. We are committed to enhancing conversion rates for digital marketing campaigns, driving success for businesses of all sizes.
Join us on this transformative journey as we redefine the landscape of AB testing and visualization.
